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Best in show

 

“BEST IN SHOW 2008”

Household has launched a creative talent award, ‘Best in Show’ in conjunction with Ravensbourne’s New Designers  

“Household has a passion for encouraging & supporting new talent. Ravensbourne is amongst the most dynamic exciting colleges in the UK for design, with a history of developing some of the most sought after graduates ready for the creative industries.  

Household's 'Best In Show' award acknowledges this & further continues our established ties with Ravensbourne in both promoting and recruiting exciting new talent.” Julie Oxberry, Managing Director, Household

Award selection

Household is passionate about creating places that get people into action believing this is the route to customer engagement, loyalty and ultimately return on investment for clients. Our selection criteria reflect this philosophy.  We are looking for designs to be executed with strong creative thinking and presentation skills that clearly communicate the 'Big Idea'.  We have specific interest in branded environments and customer journeys from micro to macro.

Our first award this year for ‘Best in Show’ was awarded to Anthony Pelly for his project ‘Hub for the South Downs National Park’ – the project stood out amongst a very strong exhibition of work, with its ability to visually capture timely topics such as the countryside in Britain, rising obesity, regeneration and sustainability.

“Anthony’s work captured our imagination and brought to life the idea of a different kind of experience in the countryside, making it accessible and exciting to all kinds of people.  Rationale and conceptual execution were equally matched for a project with impact and scale whilst capturing emotive and endearing quirks.  It’s the kind of project we’d like in the Household studio”

Keith Fowler, Creative Director, Household

The award consists of a cash prize split between the graduate and Ravensbourne.

 


Posted in: News, 18.07.08

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