Soho House & Co.

Designing the perfect city hideaway within a private members club

Soho House & Co selected Household to design 26 desirable bedrooms to accompany its successful private members club, Shoreditch House, in fashionable east London. The Swan Tavern, a disused pub on the corner of the site, was converted to house the perfect night’s stay in the city.

Lounge area in Soho House & Co. hotel room, Hotel Design by Household.

We worked with founder Nick Jones to design bedrooms that offer guests exceptional comfort. The rooms are designed to feel like they have always been there and despite their size, offer unexpected luxuries, warmth and cool factor.

Bedroom details in Soho House & Co. hotel room, Hotel Design by Household.
Bedroom area in Soho House & Co. hotel room, Hotel Design by Household.
Bedroom details in Soho House & Co. hotel room, Hotel Design by Household.
Bedroom and bathroom area in Soho House & Co. hotel room, Hotel Design by Household.

Designed with exceptional comfort in mind

Balcony at hotel room in Soho House & Co. hotel room, Hotel Design by Household.
Board games in Soho House & Co., Hotel Design by Household.

Unexpected luxuries, warmth and cool factor

The rooms are designed to work hard, offering guests considered touches at every turn. Rainforest showers, tallboys with a built-in breakfast bar, entertainment options, and storage solutions around the space offer guests an impeccable hosted stay.

Board games in Soho House & Co., Hotel Design by Household.
3D visual axo of Soho House & Co., Hotel Design by Household.
Hotel room in Soho House & Co. hotel room, Hotel Design by Household.

Results

‘Achingly cool’

The Guardian