Michelle Du Prât discusses the wellness opportunity in Hotel Business.
“It’s emotional, it’s holistic, it’s the next big thing in hospitality.” Michelle Du-Prât’s latest thought piece explores how Wellness has become a key opportunity area for the Hospitality sector.
The Hotel Business article explains that with people looking to optimise every aspect of their lives, hospitality brands have the opportunity to extend their services and grow their guest relationships. Michelle highlights the importance of taking a holistic approach to wellness, and the potential for cross sector partnerships that this avenue provides.
You can read the full article here.